EPIN Course List
EPIN4013 Global and Social Entrepreneurship
国际与社会创业学
There are two main objectives of this course. The first objective is to introduce students to the concepts and practice of taking entrepreneurship global in the emerging markets as well as in advanced economies. The objective is to explore the special problems and advantages relevant to startups and entrepreneurial small and medium firms in a global context. The second objective of the course is to heighten students’ awareness of the roles that social entrepreneurs can play in the changing economic and social systems. Social entrepreneurs address problems that the government, private sector, and traditional non-profit sector fail to achieve systemic impact. Social innovations are new strategies, concepts, ideas and organizations that meet the social needs of different elements which can be from working conditions and education to community development and health — they extend and strengthen civil society. The course considers the full spectrum of social business models, including strictly non-profit organizations, enterprises developing revenue-generating products or services for a social goal, and socially responsible for-profit companies. Students will be introduced to the concept of social entrepreneurship while exploring the many mechanisms for and barriers to achieving social impact. The course topics include design thinking, strategic planning, project management, teamwork, fundraising, marketing, leadership, and project sustainability. The course also requires students to confront issues of power and privilege, develop awareness of their strengths, and think about how these factors combine to achieve impact.
Check DetailsGCIT1003 IT for Success in Everyday Life and Work
日常生活和工作中的信息技术
This course introduces students to the fundamental concepts of Information Technology (IT), and develops students’ confidence in using computers and computer applications. Useful and practical course contents are selected for learning how to be a competitive person in this information era. Students are introduced to the background of Computer Science, and the modern IT sector. Some of the major IT organisations are introduced, and current IT issues and questions are discussed. The basic architecture and design of a computer is explained. Software applications useful for students of all majors are introduced.
Check DetailsEPIN3053 Logistics and Transportation Management
物流运输管理
Logistics was originally a military term. Traditionally, logistics means the organised movement of goods, services, information and people from the point of origin to the point of consumption. The scope of logistics has been growing rapidly since the last few decades with the advance of technology. It has also been estimated that logistics costs account for one third of the cost of doing business. Effective logistics management is hence crucial for the success of the company. This course introduces logistics and distribution management and aims at providing students with a full understanding of business logistics management, transport, inventory and distribution systems.
Check DetailsBUS4023 Management Information Systems
管理资讯系统
This course aims to provide an introduction to the field of management information systems (MIS). Students will learn how to analyse the business processes for an enterprise system. Then, the technical foundation, including different kinds of hardware and software, will be introduced such that students can think of tools to enhance improvement for the companies. After that, students will learn how the companies apply management information systems to maintain their competitive edge nowadays. Last, but not the least, students will learn how to develop and to manage information systems in organisations.
Check DetailsEPIN3003 Managing New Business
创业管理学
You have a business plan—now what? Most businesses fail within the first five years of start-up, and this is not due to a lack of effort on the part of the founders. This course will focus on the issues that founders encounter when they attempt to implement a business plan and turn an idea or model into a going concern. These issues include, but are not limited to: formulating a viable business model, determining location, determining scale and scope of family business and succession problems, human resources management issues specific to new businesses. We will also explore some contemporary and novel issues in new ventures such as the lean start-up method for new businesses.
Check DetailsEPIN3023 Marketing for Entrepreneurs
创业营销学
The objective of this course is to introduce students to the key concepts of marketing with relevant to entrepreneurship in the start-ups and growing process of their enterprises, and their application in contemporary dynamic business environment. Focuses are put on marketing strategies, which are suitable for small business with limited marketing resources.
Check DetailsGCNU1023 Mathematics Around Us
生活中的数学
This course stresses the prevalence, relevance, and practicality of mathematics in the modern society especially in the context of planning and scheduling in management science, and issues concerning social choice and decision-making. Numerous real world examples are discussed. The mathematical techniques involved are taught through hands-on applications
Check DetailsEPIN3043 New Product and Innovation Management
新产品与创新管理
The objective of this course is to familiarise students with the concepts and practices in the creation, development, design, marketing, and launching of new products and services. The knowledge and skills gained will allow students to make informed decisions about which new products to make or what services to offer, and what strategies and development processes to implement. Identifying opportunities, developing strategies, and designing processes for the creation of new products/services are key responsibilities for both entrepreneurs inside and outside successful enterprises. However, developing new products/services is fraught with several risks, which lead to failures of many products/services introduced into the market. This course is focused on improving the chances of success for new products/services.
Check DetailsBUS2003 Organisational Behaviour
组织行为学
The purpose of the course is to introduce students to organisational behaviour principles and concepts. Students can identify and define key concepts in the organisational behaviour area; define basic theories and research about the nature and functioning of organisations as well as managers’ roles and responsibilities within organisations; develop the students’ ability to diagnose organisational situations and apply concepts and theories to help solve organisational problems; acquaint with the nature, forms, and scope of behaviour in business organisations.
Check DetailsACCT2003 Principles of Accounting I
会计学原理 I
The objective of this course is to provide students with a general understanding of basic accounting concepts, accounting cycle (bookkeeping), principles and their applications in some elementary financial accounting topics including cash; current assets and current liabilities; inventory and non-current assets.
Check DetailsACCT2013 Principles of Accounting II
会计学原理 II
The objective of this course is to provide students with a general understanding of basic accounting concepts, accounting cycle (bookkeeping), principles and their applications in some selected financial and management topics including partnerships; corporations; non-current liabilities; cash flow statement; financial performance analysis; accounting for manufacturing operations; cost behaviour and CVP analysis; budgeting and budgetary control.
Check DetailsBUS2013 Principles of Law
法律原理
Introducing to business students a comprehensive overview of the Hong Kong legal system and the basic principles of contract law and the law of tort, which are two of the important areas of business law
Check DetailsECON2003 Principles of Macroeconomics
宏观经济学原理
This course aims to introduce students with the main building blocks of macroeconomics, so as for students to acquire a basic understanding of how a market economy functions, to appreciate the critical macroeconomic issues facing the society, and to understand to a certain degree the going debate on these issues. This is a necessary preparation not only for many careers in private and public sectors but also for responsible citizenship in modern society.
Check DetailsMKT2003 Principles of Marketing Management
市场管理导论
The objective of this course is to introduce students to the essential concepts of marketing and their application in contemporary dynamic business environment. This course aims at helping students to develop an awareness of and the sensitivity to the marketing activities on one’s daily life as consumers. This course also helps student to understand the marketing management functions of planning, organisation and control and develop skills to make optional marketing decisions.
Check DetailsECON2013 Principles of Microeconomics
微观经济学原理
This course aims first to introduce students with the basic principles and the main building blocks of microeconomics. The students should appreciate the relevance of the course materials in real life, and learn to apply them in analysing some simple economic problems commonly encountered by individuals and firms. The major topics covered are: the market forces of demand and supply, and the associated concept of elasticity; the key role of price in the resource allocation; the efficiency of, and some possible problem with, the market mechanism; the various cost measures for firms; the different forms of market competition, and the impact on social welfare; and finally, the basic role of government in the economy.
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