BAACC Course List

ACCT4033 Accounting Information Systems


The objective of this course is to provide students with an in-depth study of the application of information systems knowledge to the accounting environment. The course covers the processing of accounting data in computer environment; designing business processes and representing them with documentation tools; and the controls that are necessary to assure accuracy and reliability of the data processed by the accounting system.

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BUS4003 BBA Project


The course aim is to provide an opportunity for students: (1) to develop their individual analytical and intellectual abilities; (2) to apply the knowledge and skills gained from the degree programme to a real, practical business problem; and (3) to prepare themselves for the transition from college to the work situation.

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BUS3003 Business Communications


This course aims to provide students with an understanding of the essential concepts, practices and basic models of business communication and to develop their skills necessary for communicating professionally in the current business and technological context. The course emphasises the application of concepts and methods of written and oral communication activities and is focused on developing the students’ ability to function in a community and team.

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BUS3023 Business Research Methods


The purpose of this course is to provide students with an overview of research methods that are currently used in business and to develop in the students a strong capacity to grasp the complexity of inquiry into theoretical and applied business problems. The objectives are to introduce students to the theoretical and analytical issues which are shaping contemporary business research thinking and practice, to address the key components which might comprise the essential elements of conducting research in an applied business setting, and to provide opportunities for students to engage in survey, case analyses, experiential exercises and library research which are aimed at skill development in conducting research.

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FIN2003 Financial Management


The objective of this course is to enable students to (1) understand the fundamental concepts in finance; (2) assess alternative investment possibilities; and (3) evaluate different sources of financing projects.

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BUS2003 Organisational Behaviour


The purpose of the course is to introduce students to organisational behaviour principles and concepts. Students can identify and define key concepts in the organisational behaviour area; define basic theories and research about the nature and functioning of organisations as well as managers’ roles and responsibilities within organisations; develop the students’ ability to diagnose organisational situations and apply concepts and theories to help solve organisational problems; acquaint with the nature, forms, and scope of behaviour in business organisations.

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ACCT2003 Principles of Accounting I

会计学原理 I

The objective of this course is to provide students with a general understanding of basic accounting concepts, accounting cycle (bookkeeping), principles and their applications in some elementary financial accounting topics including cash; current assets and current liabilities; inventory and non-current assets.

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ACCT2013 Principles of Accounting II

会计学原理 II

The objective of this course is to provide students with a general understanding of basic accounting concepts, accounting cycle (bookkeeping), principles and their applications in some selected financial and management topics including partnerships; corporations; non-current liabilities; cash flow statement; financial performance analysis; accounting for manufacturing operations; cost behaviour and CVP analysis; budgeting and budgetary control.

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BUS2013 Principles of Law


Introducing to business students a comprehensive overview of the Hong Kong legal system and the basic principles of contract law and the law of tort, which are two of the important areas of business law

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ECON2003 Principles of Macroeconomics


This course aims to introduce students with the main building blocks of macroeconomics, so as for students to acquire a basic understanding of how a market economy functions, to appreciate the critical macroeconomic issues facing the society, and to understand to a certain degree the going debate on these issues. This is a necessary preparation not only for many careers in private and public sectors but also for responsible citizenship in modern society.

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MKT2003 Principles of Marketing Management


The objective of this course is to introduce students to the essential concepts of marketing and their application in contemporary dynamic business environment. This course aims at helping students to develop an awareness of and the sensitivity to the marketing activities on one’s daily life as consumers. This course also helps student to understand the marketing management functions of planning, organisation and control and develop skills to make optional marketing decisions.

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ECON2013 Principles of Microeconomics


This course aims first to introduce students with the basic principles and the main building blocks of microeconomics. The students should appreciate the relevance of the course materials in real life, and learn to apply them in analysing some simple economic problems commonly encountered by individuals and firms. The major topics covered are: the market forces of demand and supply, and the associated concept of elasticity; the key role of price in the resource allocation; the efficiency of, and some possible problem with, the market mechanism; the various cost measures for firms; the different forms of market competition, and the impact on social welfare; and finally, the basic role of government in the economy.

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BUS4013 Strategic Management


This course aims to prepare the student for a successful business career by providing them with a broad understanding of the importance and complexity of strategic decisions and how they require an integration of all aspects of business operations. It focuses on developing the skills required of senior/general managers to diagnose business problems and opportunities and to develop and implement effective courses of action.

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