PRA4003
Advertising and Society 广告与社会
Public Relations and Advertising · DHSS · Major Elective Courses · 3 Units
Course Descriptions
The course provides an in-depth examination of advertising as a form of social communication in contemporary society. Stressed are the meanings and functions of advertising in modern culture and advertising’s psychological, ideological, and sociological implications. Relevant ethical dimension and responsibilities are considered.
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Last updated: 5 years, 5 months ago
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